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Category: Business Design

August 17, 2023

Retail Merchandising: Staying Relevant During Season Changes

As we come into August, the retail world is actively launching their back-to-school styles and fall fashions. However, just because the fashion has moved towards fall, doesn’t mean Mother Nature is on the same page. In most cases, this leaves stores full of fresh new merchandise that doesn’t sell because shoppers aren’t ready or needing…

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July 31, 2023July 31, 2023

POV: Creating Affordable Housing

Affordable housing is a hot buzz word with all levels of government and on social media right now. Especially as we deal with increasing interest rates and high inflation but making affordable housing is a little more complicated than just saying, “we need affordable housing.” Creating affordable housing sounds like a novel idea, one that…

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October 4, 2022October 3, 2022

Merchandising for Your Customer

Customizing your store for the people shopping One of the biggest lessons I learned as a Visual Merchandiser in the fashion retail world was that merchandising (design) is very subjective. One person could walk the store and hate this or that. Then a different person can walk the store and love those very things. Sometimes,…

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December 14, 2021December 14, 2021

Retail Merchandizing – Grab Their Attention

A few years ago there was a lot of talk around the sustainability of brick and motor stores in retail – will online shopping take over? How will brick and motor stores compete? Will physical stores become obsolete? And then COVID-19 hit forcing most retailers around the world to close their storefront doors for months….

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August 24, 2020August 25, 2020

The Back-to-School Workspace

This year has been anything but normal. We’ve been told to not hug or visit family and friends. We’ve learned new terms like social distancing, flattening the curve, PPE and social circles were given a whole new meaning.   We’ve been though self-isolation and country wide business shutdowns. And one of the most drastic change to normal has been how we work, and now,…

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March 25, 2020March 25, 2020

How to Setup a Home Office

As technology advances, so is the way we do business. The days of going into the office every morning, coffee breaks in the lunchroom, are quickly becoming a thing of the past. The reality is, for most companies, staff can work from home with tools like email, Google Hangouts, Skype and other online meeting tools….

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January 26, 2020January 25, 2020

Lifestyle Branding: The New Marketing Tool You Need to Know

It was about 5 years ago when I sat in front of 3 executives during an interview for a Visual Manager job with a higher-end shoe company when they asked me, “How would you sell our shoes?” My response – “I’d focus on your story…People are more likely to buy something that has a story behind it….

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October 30, 2019December 28, 2019

Designing…Business Processes

KISS – Keep it Simple Stupid Usually we are talking about interior design – colours and space planning – but someone with a design mind is more than just colours and materials. Design is about how something is used. What makes it work and what makes it not. Designing a home floor plan is not so different that designing…

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Recent Posts

  • Retail Merchandising: Staying Relevant During Season Changes
  • POV: Creating Affordable Housing
  • POV: Plastic Bag Law vs Retail Reality
  • Feeling Cozy in a Concrete Jungle
  • Merchandising for Your Customer
***Disclaimer***
The topics discusses on this blog have been independently researched, learnt during the Interior Design Program or have been learnt in real world from real world experiences. They are of the opinion of the author, intended to share knowledge and encourage mindful discussions. We do not claim to be register psychologist or claim to have any formal (medical) psyche training.
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